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Speak to Promote
eBook
How to
Leverage Public Speaking
To Grow Your Business
Speak to Promote
is essential reading for anyone who wants to
broaden his or her client base using public speaking. Written by Marsha D.
Egan, professional speaker and executive and success
coach, Speak to Promote
provides an overview of the practice of speaking to organizations and
developing interested and qualified contacts and leads at each
presentation.
See below for a great excerpt!
Throughout
the 26 page e-book are suggestions, helpful hints, lessons learned, and
reminders that will make your presentations bring in more business than
you dreamed.
Order Now
Price: $37.77
Note: If you want a
more in depth version of this material,
please check out our "Chicken
Dinner Marketing e-Manual"
It includes sample
letters, checklists, a virtual dot-to-dot on how to promote your
business with your only pay as a chicken dinner!
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I am delighted to say that your teleclass "Speak for Business" has
had quite an impact on my business growth. Your E-Book "Will
Speak for PR-- How to Leverage Public Speaking To Grow Your Business" has
become an invaluable companion to me. It really provided me with
everything I needed to get off to a great start in Public Speaking and
to keep me out there.
The numerous helpful hints, and your
sharing of the lessons you learned, certainly have made my
presentations a success. I have received widespread "free" media
coverage and just recently have been described as a "inspirational and
motivational speaker."
While I am certain that this talent was latent in me, it was your
class and E-book that has brought it out...has given me the kick start
and confidence to get out there and "Just do it."
The people I meet through my presentations, together with the
extensive free media coverage, have become a powerful engine that
drive my business success...attracting the "right" clients.
Thank you Marsha.
Elisabeth
Gortschacher, Business and Certified NicheCraft Coach E.E.G. Coaching
-- Pacific Region Centre for NicheCraft, Australia. |
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" This
e-book, "Will Speak for PR" is an absolute must for anyone who is
wants to be a speaker or have speaking as a part of their
business. It is an incredible gold-mine of information -- a great
overview on "how to" build your business."
--Winston
Connor, MCC, ACCC, CMC Coaching Dynamics.com |
Order Now
Price: $37.77
What is the value of ONE
new client?
Here is a book Excerpt:
The
introduction of the speaker is the first hurdle in the success
of your
speech. You need to establish credibility before the audience
will
accept what you say.
Write your
introduction!
Write the introduction you want read.
As you are arranging the event, ask specifically that your intro
be read,
and ask for the name and phone number of the
person introducing you.
Always take a
copy of the intro with you, in case someone
forgets it.
Live and Learn: Why is this
important? One time, I traveled 3
hours to give a speech to a group.
At that time I was the first
woman president of a 30,000 member national
organization,
and I spoke on the road to success. The introducer, said
ONLY,
“Here is Marsha Egan.” At least two thirds of the audience had
no idea who I was or why I was there, much less why I was
qualified to
address them. I had a hard time connecting with
that audience, and
it wasn’t until I got feedback at the end,
that someone pointed out the
fact that the audience didn’t
know my qualifications to speak on the
subject…
How the
intro should be written:
1.
Your name should be mentioned only as the last two words
of the
intro.
2.
The introduction should take 20 seconds or less (if you want to
provide more background, you can put it in the program or on handouts
given to the audience)
3.
The order of info in the introduction must be:
·
Description of the topic
·
Why it is important to this audience; what they will get out
of it
·
Why you are qualified to address the audience on the subject
·
The speaker’s full name, followed by addressing the speaker by his
or her first name
Resist the temptation to write it in the reverse
order; (speaker name, qualifications, and subject) Most people
have a tendency to do it that way, but the order we prescribe works much
better in building up an expectation for your talk. Honest!
Here
is a quick example:
“The
world’s whale population is diminishing at a rapid pace. Tonight we
are going to learn bout what we can do to stem this tide.
By
stopping the decline in the whale population, the entire food
chain is
impacted positively; this means a great deal to our
personal health,
and the quality of fish we eat.
Our speaker has been President of the Save the
Whale International
Society for the past two years. He has
personally been responsible
for blah blah blah. We are very pleased
to introduce Paul Pilot. Paul?”
On the "Will Speak for PR" Ebook:
Your "Will Speak for PR"
e-book is
valuable in designing and
preparing for a key speaking engagement.
--Gerrie Dresser, Professional Certified Coach,
Success Associates
Leverage Public Speaking Today,
to Grow Your Business
only $37.77! |